As one of Hollywood’s hardest-working hype men, Dwayne Johnson knows to build the buzz around whatever his latest endeavor tends to be, whether it’s a big budget blockbuster or one of his many extracurricular activities. That being said, Black Adam did raise some serious questions over his once-bulletproof reputation.
Spending 15 years developing a project – one that was heavily touted as the launchpad for sequels, spinoffs, and crossovers long before it had even released – only to watch it crash and burn at the box office before the leading man and producer was given his marching orders in the most publicly embarrassing fashion possible by new DC boss James Gunn had to sting.
Previously, anything The Rock touched had turned into a goldmine of IP opportunities, Red One, and he bid farewell to the production by promising that he “made a good one.”
Obviously, the intent behind any movie is to deliver the best possible version of the project, so let’s hope that Johnson’s confidence doesn’t prove to be an ominous warning. After all, which would then lead to some cooking of the books and a swift rewrite of history. Hypothetically, of course.
Published: Feb 15, 2023 03:48 am